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Sugar bombs

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Today’s Calvin and Hobbes (as usual, a re-play of a strip from some time ago):

Ah, the world of high-sugar breakfast cereals marketed to (sweets-loving) kids, visited here a week ago in a posting “Sweet nothings: candy, cereal, advertising”, with a One Big Happy cartoon on candy advertising to kids  and a report on an Observer article “Selling Sweet Nothings”, about cereal advertisements to children and to their parents.

I doubt that any cereal company would market a product so blatantly named “Chocolate Frosted Sugar Bombs” (however appropriate that name might be). Maybe “Chocolate Frosted Fuzzies” (suggesting girlish cuteness) or “Chocolate Frosted Torpedoes” (suggesting boyish aggressiveness).



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